Principal Product Marketing Manager, L&B - Remote
Location: Elkins Park
Posted on: June 23, 2025
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Job Description:
At Skillsoft, we propel organizations and people to grow
together through transformative learning experiences. We believe
every team member has the potential to be AMAZING. Join us in our
quest to transform learning and help individuals unleash their
edge. As a Principal L&B Product Marketing Manager, you will be
part of a cross-functional team of marketers for our B2B-focused
market segment. Together, this team is accountable for using market
and customer research to shape how we position our solutions in the
marketplace. The Principal Product Marketing Manager for L&B
will have the opportunity to lead highly effective B2B acquisition
and growth strategies for Skillsoft’s suite of L&B solutions.
In this role, you will have access to market, customer, and product
inputs and develop go-to-market plans that significantly impact our
market share. The ideal candidate will have subject matter
expertise in tech & dev, as well as a passion for understanding
customers and a successful technical and SaaS product marketing
track record. Responsibilities Deliver compelling product
positioning messaging to our target audience across multiple
channels, differentiating our products from the competition Market
Differentiation: Collaborate with Product Management, Sales
Leaders, Customer Success, and other stakeholders to refine our
industry narrative and the depth of capabilities, solutions, and
partnerships Go-to-Market Strategy: Drive the development and
execution of a strategic marketing plan and tactics focused on the
L&B buyer, a high-growth segment, including the launch of
strategic new solutions Price Modeling: Influence packaging and
pricing strategies for our products In this role, youll have the
tools and resources to understand our products and use cases, and
be responsible for increased new business and high customer
retention rates you’ll influence strategy and KPI targets Here’s
What We Are Searching For: Skills & Qualification Requirements
Ability to think strategically about product differentiation,
pricing models, and competitive pressures Highly motivated about
identifying and building profitable market driven business
opportunities to help drive revenue Qualification Requirements 8
years of experience successfully implementing global B2B SaaS
product marketing plans across direct sales channels for SaaS
products with bachelor’s degree in marketing or related business
discipline Subject matter expertise with L&B Expertise in
synthesizing customer, product, and marketing data to make
recommendations Strong interpersonal skills with ability to
effectively present and sell information both internally and
externally Experience collaborating and driving results within a
matrixed international marketing organization and comfortable
delivering in a lean, cross-functional team with ambiguity Polished
communication and executive presentation experience delivering
confident, concise briefings to sales and product leadership
Ability to travel up to 20-25% Desired Requirements MBA and / or
Product Marketing Certifications Target base salary range for this
job requisition is anticipated to be approximately $120,000 -
$150,000 annualized. We also offer Enterprise benefits including
but not limited to: medical, dental, vision, and paid time off The
company may modify salaries, salary ranges and/or Pay Plans from
time to time as it deems necessary. Our Values We are passionately
committed to leadership, learning, and success. We embrace every
opportunity to serve our customers and each other as: one team,
open and respectful, curious, and agile. More About Skillsoft:
Skillsoft delivers online learning, training, and talent solutions
to help organizations unleash their edge. Leveraging immersive,
engaging content, Skillsoft enables organizations to unlock the
potential in their best assets – their people – and build teams
with the skills they need for success. Empowering 36 million
learners and counting, Skillsoft democratizes learning through an
intelligent learning experience and a customized, learner-centric
approach to skills development with resources for Leadership
Development, Business Skills, Technology & Development, Digital
Transformation, and Compliance. Skillsoft is partner to thousands
of leading global organizations, including many Fortune 500
companies. The company features three award-winning systems that
support learning, performance and success: Skillsoft learning
content, the Percipio intelligent learning experience platform,
which offers measurable impact across the entire employee
lifecycle. Thank you for taking the time to learn more about us. If
this opportunity intrigues you, we would love for you to apply!
Keywords: , West New York , Principal Product Marketing Manager, L&B - Remote, PR / Public Relations , Elkins Park, New Jersey